Chris Riccobono started UNTUCKit because he couldn’t find shirts that looked good untucked. It’s a tough style to get right. It’s all about fit. Sounds simple enough. Nevertheless, together Chris and Aaron Sanandras disrupted an entire ages old industry with one goal: “to help you look sharp, even at your most casual.”
In 2010, Chris created the Original Untucked Shirt. In 2011, he brought on Aaron, a classmate from Columbia University, to help him develop the idea into a stand alone business. In 2015, they opened their first store in NYC’s SoHo, and to-date have employed more than 700 people across 80-plus stores in North America, as well as their NYC headquarters.
Can’t tell the difference? It’s hard to spot the perfect fit—until you see it for yourself. UNTUCKit offers the perfect untucked length, fits every shape and size, has a contoured hemline, reinforced collars, and a signature sail. There’s no doubt you’ll look great in one!
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A version of this article was published by Good Day Orange County. It has been republished here with permission.